Baristas can make the most beautiful latte art. The top of the lid consists of two transparent parts, so you can always enjoy the latte art that comes with your cappuccino.
The lid is shaped in such a way that when you turn it, it will reveal a small see-through part of the mug. This way you can always see how much coffee there is left in your mug.
The base of the Moment mug is textures with ground coffee beans. The beans give of a sent that makes you enjoy your coffee even more. The texture adds another dimension to the whole experience.
The lid is held in place with little magnets. These magnets make sure that when you turn the lid you will get tangible feedback when the lid is in the right position.
To be able to drink from the Moment Mug you have to turn the lid one hundred and eighty degrees. This will open a large part of the top of the mug so drinking is easy and comfortable. While turning you open the mug so you can drink from it, making sure you take a moment whilst drinking your coffee.
This is the part of the Moment mug that gives it its name. One part of the lid has a text engraved into it. It can be the song that was playing while you were waiting for your coffee, the name of the barista or something else. With this text, you take a little bit of the experience with you to enjoy on the go.
While making the Moment mug we went through many iterations before we got to the final design. During the process, the collaborated closely with a local coffee bar in Eindhoven, Zwart Wit Koffie. We started with the idea to design a new coffee to go mug that would provide a better drinking experience of the coffee. The first prototypes were made from simple materials as a proof of concept. Later on in the process, we used 3D printing and laser cutting to make the prototypes.